Doing Research Projects in Marketing, Management and Consumer Research
Chris Hackley
llustrates how interpretive approaches can be applied to research projects in the fields of management, marketing and consumer research within a practical guide to researching and writing a research project.
년:
2003
판:
1
출판사:
Routledge
언어:
english
페이지:
210
ISBN 10:
0203411447
ISBN 13:
9780415268943
파일:
PDF, 702 KB
IPFS:
,
english, 2003